Sixteen Day Festival Creates Social Media Newsstand to Connect Fans to Each Other and its 200+ Shows

Wolf Trap Foundation for the Performing Arts, Vienna, VA

November 20, 2011 Trudel MacPherson

Profiles

What Would Beethoven Think?

How Strong is Your Social Net? report sections
Introduction, about our study
Introduction, about our study
Usage and adoption
Usage and adoption
Attitudes and perceptions
Attitudes and perceptions
- What are the attitudes of arts organizations’ management toward digital and social media?
- Do organizations feel they’re using digital and social media effectively, and do they feel they’re up to date?
Using digital media effectively
Using digital media effectively
- Are organizations ready to give up control?
- How well are digital and social media integrated into arts organizations’ overall communications efforts and policies?
Measurement, optimization, and targeting
Measurement, optimization, and targeting
- How are arts organizations measuring their results and optimizing based on those learnings?
- How are well arts organizations targeting key audiences?
Conclusions
Conclusions
How Strong is Your Social Net? report sections
Introduction, about our study
Introduction, about our study
Usage and adoption
Usage and adoption
Attitudes and perceptions
Attitudes and perceptions
- What are the attitudes of arts organizations’ management toward digital and social media?
- Do organizations feel they’re using digital and social media effectively, and do they feel they’re up to date?
Using digital media effectively
Using digital media effectively
- Are organizations ready to give up control?
- How well are digital and social media integrated into arts organizations’ overall communications efforts and policies?
Measurement, optimization, and targeting
Measurement, optimization, and targeting
- How are arts organizations measuring their results and optimizing based on those learnings?
- How are well arts organizations targeting key audiences?
Conclusions
Conclusions
How Strong is Your Social Net? report sections
Introduction, about our study
Introduction, about our study
Usage and adoption
Usage and adoption
Attitudes and perceptions
Attitudes and perceptions
- What are the attitudes of arts organizations’ management toward digital and social media?
- Do organizations feel they’re using digital and social media effectively, and do they feel they’re up to date?
Using digital media effectively
Using digital media effectively
- Are organizations ready to give up control?
- How well are digital and social media integrated into arts organizations’ overall communications efforts and policies?
Measurement, optimization, and targeting
Measurement, optimization, and targeting
- How are arts organizations measuring their results and optimizing based on those learnings?
- How are well arts organizations targeting key audiences?
Conclusions
Conclusions
How Strong is Your Social Net? report sections
Introduction, about our study
Introduction, about our study
Usage and adoption
Usage and adoption
Attitudes and perceptions
Attitudes and perceptions
- What are the attitudes of arts organizations’ management toward digital and social media?
- Do organizations feel they’re using digital and social media effectively, and do they feel they’re up to date?
Using digital media effectively
Using digital media effectively
- Are organizations ready to give up control?
- How well are digital and social media integrated into arts organizations’ overall communications efforts and policies?
Measurement, optimization, and targeting
Measurement, optimization, and targeting
- How are arts organizations measuring their results and optimizing based on those learnings?
- How are well arts organizations targeting key audiences?
Conclusions
Conclusions
How Strong is Your Social Net? report sections
Introduction, about our study
Introduction, about our study
Usage and adoption
Usage and adoption
Attitudes and perceptions
Attitudes and perceptions
- What are the attitudes of arts organizations’ management toward digital and social media?
- Do organizations feel they’re using digital and social media effectively, and do they feel they’re up to date?
Using digital media effectively
Using digital media effectively
- Are organizations ready to give up control?
- How well are digital and social media integrated into arts organizations’ overall communications efforts and policies?
Measurement, optimization, and targeting
Measurement, optimization, and targeting
- How are arts organizations measuring their results and optimizing based on those learnings?
- How are well arts organizations targeting key audiences?
Conclusions
Conclusions
How Strong is Your Social Net? report sections
Introduction, about our study
Introduction, about our study
Usage and adoption
Usage and adoption
Attitudes and perceptions
Attitudes and perceptions
- What are the attitudes of arts organizations’ management toward digital and social media?
- Do organizations feel they’re using digital and social media effectively, and do they feel they’re up to date?
Using digital media effectively
Using digital media effectively
- Are organizations ready to give up control?
- How well are digital and social media integrated into arts organizations’ overall communications efforts and policies?
Measurement, optimization, and targeting
Measurement, optimization, and targeting
- How are arts organizations measuring their results and optimizing based on those learnings?
- How are well arts organizations targeting key audiences?
Conclusions
Conclusions
Tell us about your best/worst social media experience…

…and meet digital communications pioneers.
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Tell us about your best/worst social media experience…

…and meet digital communications pioneers.

Click on our profile template to get started.
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Upcoming events
- June 14, 2013 ArtsCom Quarterly Meeting in New York at Bloomberg LLP
- November 8, 2013 - November 12, 2013 Powered By Community in Portland at National Arts Marketing Project NAMP Conference
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From our Twitter feed

Trudel MacPherson

@smartaboutart

No artists = no art. Doris Duke Foundation gets it! Bravo to the 2013 class of artists and DDCF = freedom to soar! ddpaa.org

9:50 am · May 3, 2013

Trudel MacPherson

@smartaboutart

@terencemcf thx for following:-)

7:40 pm · April 26, 2013

Trudel MacPherson

@smartaboutart

How does Carnegie Hall do it? Find out in our NAMP profile: 7 years of success with festivals to engage new audiences bit.ly/14VUMui

11:44 am · April 26, 2013

Follow @smartaboutart

Blog

Live Arts and Philly Fringe Festival, Philadelphia, PA

Sixteen Day Festival Creates Social Media Newsstand to Connect Fans to Each Other and its 200+ Shows

Wolf Trap Foundation for the Performing Arts, Vienna, VA

What Would Beethoven Think?

How Strong is Your Social Net? report sections

Introduction, about our study

Usage and adoption

Attitudes and perceptions

Using digital media effectively

Measurement, optimization, and targeting

Conclusions

How Strong is Your Social Net? report sections

Introduction, about our study

Usage and adoption

Attitudes and perceptions

Using digital media effectively

Measurement, optimization, and targeting

Conclusions

How Strong is Your Social Net? report sections

Introduction, about our study

Usage and adoption

Attitudes and perceptions

Using digital media effectively

Measurement, optimization, and targeting

Conclusions

How Strong is Your Social Net? report sections

Introduction, about our study

Usage and adoption

Attitudes and perceptions

Using digital media effectively

Measurement, optimization, and targeting

Conclusions

How Strong is Your Social Net? report sections

Introduction, about our study

Usage and adoption

Attitudes and perceptions

Using digital media effectively

Measurement, optimization, and targeting

Conclusions

How Strong is Your Social Net? report sections

Introduction, about our study

Usage and adoption

Attitudes and perceptions

Using digital media effectively

Measurement, optimization, and targeting

Conclusions

Tell us about your best/worst social media experience…

Tell us about your best/worst social media experience…

Want to get in touch?

Upcoming events

From our Twitter feed

Tell us about your best/worst social media experience…

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